eCommerce Automation Guide: 5 things you should stop doing manually in 2025

Is your eCommerce business stuck in the prehistoric era? Are you a digital dinosaur still hunting and gathering customer data manually? 🦖

Let’s do a quick check. If you're clicking through endless spreadsheets and manually updating customer data, we hate to break it to you but…. we think you might be one. But don’t worry, that is why we’re here to help bring your business embrace automation!

It's 2025, and the eCommerce world is evolving faster than a T-rex on rollerblades. With AI-powered customer engagement platforms like ZEPIC handling the heavy lifting, you can finally escape the dreaded spreadsheet inception (you know, those tabs within tabs within tabs that haunt your dreams 😱). Instead, you can focus on what you actually love about running your eCommerce business—like growing your brand and making your customers smile!

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So, are you ready to evolve your eCommerce business from the Jurassic era to the automation age? Let's explore seven things you can (and absolutely should!) automate today. Your future self is already doing a victory dance! 🎉

1. Organizing your customer data manually

Have you tried keeping track of your eCommerce data across your different platforms? Your customer profiles are in Shopify, their support tickets are somewhere else, and their purchase history? Well, let's not even go there.

The Real Pain PointsYou (and your team) are probably dealing with:

• Customer data scattered across 5+ different platforms
• Hours spent copy-pasting between spreadsheets named "FINAL_v3_REALLY_FINAL.xlsx"
• Marketing campaigns delayed because data needs "just one more update"
• The constant back-and-forth with developers to get data organized

Enter ZEPIC Objects

Think of Objects as smart containers that can hold any type of eCommerce data you own. Need to track complex order histories? Create an Orders Object. Want to monitor customer satisfaction? Build a CSAT Object—all without writing a single line of code.

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What You Can Actually Do with Objects?

• Create custom data models that match exactly how your business works
• Combine customer profiles, purchase history, and support tickets in one place
• Track product performance, inventory, and customer feedback seamlessly
• Transform and organize data without depending on developers

Once your data is in ZEPIC, it stays organized and is updated automatically. No more data mismatches, no more waiting for technical help. Now that's what we call moving out of the stone age!

2. Sending order updates manually

Running a modern eCommerce business but still manually handling order communications? Or maybe you've got some basic eCommerce automation tools, but they're leaving gaps in your order updates? In 2025, both these scenarios are costing you time and your customers’ trust!

The Real Pain Points

• Basic eCommerce automation tools can't handle complex order scenarios
• Support team jumping between platforms to update customers
• You use multiple tools that create a disconnect between different communication platforms
• Customers are still flooding your inbox asking "Where's my order?"
• Order updates get delayed during high-volume eCommerce seasons (hello, holiday rush!)

Enter ZEPIC's Automated Flows

Flows are your eCommerce store’s communication autopilot. The moment an order is placed in your store, ZEPIC's automation kicks in and sends perfectly timed updates across both email and WhatsApp. From order confirmation to delivery updates, everything happens automatically—even for those tricky special cases.

What You Can Actually Do with Flows?

• Automate order notifications that trigger instantly when order status changes
• Create personalized eCommerce messages that include all relevant order details
• Send real-time delivery updates across both email and WhatsApp
• Design different automation flows based on order type, value, or customer segment
• Handle complex scenarios like split shipments, pre-orders, or back-ordered items

Need extra help crafting these messages? Just ask our Zenie AI to create the perfect order update templates for your eCommerce store. It will help you write engaging messages that keep your customers informed and excited about their purchases.

Once your automated Flows are set up in ZEPIC, your eCommerce order communications run themselves. Your customers stay informed, your support team stays sane, and your business stays efficient. 

3. Stop managing inventory updates manually

Still checking stock levels like you need to walk down aisles with a clipboard? In 2025, your inventory management should be as digital as your storefront!

The Real Pain Points

• Constantly switching between platforms to check stock levels
• Finding out about low inventory after it's too late
• Delayed restock communications with suppliers
• Customers ordering products that just went out of stock
• Your team spending hours on updates that should be automated

Enter ZEPIC's Inventory Automation
Here's where eCommerce automation gets exciting! ZEPIC connects with over 50+ business tools (including your favorite inventory management solutions), and if yours isn't on our pre-built list, our APIs and SDKs ensure that you're never left out. 

How ZEPIC makes inventory management smarter?
We help you bring all your inventory data into custom Objects, so that you can set up automated Flows that turn your inventory management into a smart, proactive system and—

• Get automatic alerts before your stock hits critical levels
• Create automated restock reminder flows for suppliers
• Send real-time inventory updates to your team
• Trigger customer notifications when items are back in stock
• Monitor inventory trends to predict future needs

Because we know that eCommerce automation shouldn’t be only about customer updates. It's about making your internal operations smarter too. Sometimes, the best way to delight customers is to get your behind-the-scenes operations running smoothly first!

Once you're set up, ZEPIC handles the monitoring while you focus on growing your business. No more surprise stockouts, no more manual checks, just smooth inventory management that runs itself.

And it doesn’t just stop there! The same eCommerce automation formula also works for your loyalty programs and review management too. Connect with platforms like LoyaltyLion, Yotpo, etc., to:

• Automatically trigger review requests at the perfect moment
• Send personalized loyalty point updates and tier notifications
• Create smart rewards campaigns based on customer behavior
• Re-engage customers when their points are about to expire
• Turn five-star reviews into powerful marketing campaigns

One platform, endless possibilities for automation. Whether it's inventory, loyalty, or reviews, ZEPIC helps you turn manual tasks into automated workflows that keep your business running smoothly!

4. Stop switching tools for customer support

Is your support team playing platform ping-pong to answer customer queries? That's akin to a T-rex trying to answer a phone call in 2025!

The Real Pain Points

• Your support team switches between multiple tools to find customer context
• Missing urgent messages during high-volume periods
• No clear view of customer's previous interactions
• Inconsistent response times and quality
• Manual tracking of support queries and resolutions

Enter ZEPIC's Team Inbox 

We've turned eCommerce automation into your support team's best friend. Our Team Inbox brings all your WhatsApp and email conversations into one smart hub, giving your team the complete picture they need to provide stellar support.

How ZEPIC Makes Customer Support Smarter 

With our Team Inbox, you can set up your eCommerce automation to:

• Get a 360° view of every customer's journey and previous interactions
• Prioritize and respond faster to high-intent customer messages
• Track support query status (Open, Closed, etc.) automatically
• Let our Zenie AI help craft perfect responses that match your brand voice
• Turn campaign replies into meaningful conversations that drive sales

5. Bring your marketing channels together

Is your business still treating emails and WhatsApp messages like they're from different planets? Much like our digital dinosaur friends from earlier, keeping your channels in separate territories is a recipe for extinction. In 2025, it's time for your messages to evolve!

The Real Pain Points

• Different messages going out on email versus WhatsApp
• Inconsistent brand voice across channels
• You manually copy campaigns from one platform to another
• No unified view of customer communication preferences
• Your team is struggling to coordinate cross-channel campaigns

Enter ZEPIC's Omnichannel Automation

We've made eCommerce automation work across all your communication channels. Whether it's email, WhatsApp, or both, ZEPIC helps you create consistent, personalized experiences that hit the right note every time.

How ZEPIC Makes Cross-Channel Communication Smarter 

With our platform, you can:

• Create unified campaigns that work seamlessly across email and WhatsApp
• Use rich customer data to personalize messages on each channel
• Let Zenie AI help craft perfect messages that maintain your brand voice
• Set up automated Flows that engage customers on their preferred channels
• Track performance across all channels in one unified dashboard

Your entire cross-channel communication runs on autopilot once you set it up. Message consistency, timing, and personalization happen automatically across every channel. Now that's what we call evolution! 🚀

Ready to make the (r)evolutionary leap?

We get it—evolving your eCommerce business isn't something that happens overnight. But just like our dinosaur friends learned (or well, didn't learn) the hard way, adaptation is key to survival in 2025's digital landscape.

Ready to step into the future of eCommerce automation? Start your 14-day free trial with ZEPIC today. Because remember—in the world of eCommerce, it's evolve or extinct! 🦖